Home  / PP/18/3/23/1/5 - [Letter, Jack Pritchard to Wohnbedarf, 29/11/34]

PP/18/3/23/1/5 - [Letter, Jack Pritchard to Wohnbedarf, 29/11/34]

Reference code
PP/18/3/23/1/5
Level of description
Item
Title
[Letter, Jack Pritchard to Wohnbedarf, 29/11/34]
Date/s
1934
Quantity & Format
3 leaves Letters (typescript)
Corporate name
Wohnbedarf (firm)
Creator
Pritchard, John Craven,
Scope and content
PP/18/3/23/1/4

Letter headed "Notes on a policy for Isokon Equipment for Living." Refers to opening retail shops in major centres of population, selling goods in the high price market before producing lower price editions. Other retailers would not be allowed to sell the products. This policy would require a great deal of capital but it would highlight the complete range of equipment. By adding British workmanship to Swiss designs the experiment would be a success. With letter to Walter Gropius asking for his opinion [PP/18/3/23/1/4].
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