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LC/6 - Sales and Marketing

Reference code
LC/6
Level of description
Series
Title
Sales and Marketing
Date/s
1996-2018
Quantity & Format
9 boxes Mixed
Scope and content
Series containing sales and marketing material designed to promote LC’s literary works. This includes adverts, book jackets, marketing catalogues, sales statements, sales correspondence, and campaign and marketing analysis relating to LC’s publisher sales and marketing campaigns arranged by item category.

Examples of media publicity such as reviews, bestseller lists, and features can be found in the series LC/7 Publicity.
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